Imagine a world with dummy names. You go to a grocery store named ABC Store where there are aisles full of cereal from the XYZ Company.
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Using Real Copy vs Lorem Ipsum in Designs
Importance of Content in the world of UI UX
Over the years, the world has agreed to the fact that ‘Content is King’. Irrespective of what field you are in, a content writer plays a key role in bringing the (more…)
Write State of Mind – The Creative Writing Workshop
There are so many facets to knowledge sharing and one of them is giving back to your educational institution. So, when recently I got the opportunity to (more…)
The Joys of Working in a Team – Centric Organization
This year, it will be the 10-year anniversary of me moving to the magical city of Mumbai. My journey was similar to many non-Mumbaikars (more…)
The Difference between Inspired and Copied Design
Where does one draw the line between ‘inspired by’ and ‘copied from’? As a design agency we have to address this issue on a (more…)
How to Tackle a Writer’s Block?
Charles Bukowski once said, “Writing about a writer’s block is better than not writing at all.”We writers often encounter (more…)
